Googling with Google Plus
Google seems to be taking a biased approach when it comes to ranking pages on search results. Yeah! That’s true! Until recently, Google had not placed much importance on its social media platform. However, with the advent of Google Plus, Google has become a sort of watchdog to keep an eye on the users who […]
Facebook Marketing Guide: 2014
Like any other marketing strategy, your digital marketing strategy can also not remain constant. The world of digital marketing goes through lot of updates every day and in such a scenario your business cannot survive without twisting or tweaking online marketing strategies to reach large number of audience. Facebook, the most popular social media platform, […]
Responsive Web Design: Your Key to Success
Consumers have been using mobiles in order to look for information on products and services. In this process, they look for company’s websites, read product reviews, watch videos, etc. using their mobiles. Thus, it is imperative that web designers and developers create a website that works well on mobiles too. Creating a website compatible with […]
2014: Wake up Call for SEO Professionals!
Okay, we gotta accept that Google, the most popular search engine, is not on our, i.e. the marketers’ side. Google has been working day in and day out to help users find the most useful and relevant search results in relation to their search queries. And thus, year 2013 was an eventful year with Google […]
Content Marketing: How it’s going to be in 2014?
Brands have been focusing on content marketing in order to reach large number of audience. They are creating and disseminating content which is found useful and relevant by end users. Brands come up with different types of content like infographics, blogs, articles, whitepapers, videos or presentations. Not only is the content created, it is disseminated […]
Content in 2014: Changing Landscape
Content is now an integral part of every brand’s digital marketing strategy. Consumers are accessing internet using different channels and almost half of the global population is now using internet. The way consumers consume content online is changing too. It is important that digital marketers understand ongoing trend in content so that devise a successful […]
Google Plus in 2014: A Must for Every Marketer
When it comes to the world of social media, marketers leave no stone unturned. However, there are still a number of marketers who are yet to explore the wonders of Google Plus platform. With almost 540 million monthly users, Google plus is now the second most popular social networking site. Isn’t this figure BIG enough […]
Keyword Search: Smart Way of Getting High Rank
Till now digital marketers have been targeting individual keywords in order to get good rank in the eyes of Google. However, Google’s Penguin update and Knowledge Graph have led to a new revolution in the world of search marketing. There has been a change in the way the keywords are now being targeted. Pay for […]
Modern Web Design: Best Practices for your Business
What is the first thing that visitors look at when they click on your website URL? It’s the look and feel of the website. Obviously, you would not want to visit a website which is confusing or if the design of the website is too old. The design of your website can make or break […]
WordPress SEO in 2014: Strategies You Should Adopt Right Away!
Okay, so you have got your WordPress page ready and you are quite happy about the fact. Obviously! You have a reason to do so. But the question is how many of you are aware about SEO tactics for WordPress practiced by pay for performance SEO services experts, which is an art of anticipating what […]