Archives

Winning The Zero Moment of Truth (ZMOT Marketing Framework)

Marketers have been using three step mental model of marketing for a long time. The Traditional model comprises of three steps… Stimulus–  when consumer becomes aware about a product through TV ad. Shop – When consumer encounters a product in store and makes the purchase. This is the First Moment of Truth. Experience – When […]

Our Enterprise SEO Services Ranked in Top 10 SEO Service Provider Companies

Media Mosaic, earlier only a reputable web solutions provider, now has been listed amongst the top ten Enterprise SEO service providers in India by recognized SEO brands. Besides all the other digital marketing & web services including SMO, Web Development, Content Management, Infographic Designing, the organization has created a niche in its incredible SEO services. […]

Pinterest Marketing For Online Business

If you are into travel marketing business, you must make use of Pinterest to drive more traffic to your independent travel business website and to reach out to large number of prospective travelers across the world. The very fact that Pinterest is not text-based unlike most social networking sites has lead to its widespread popularity. […]

Leverage the power of visual content marketing to grow your business

Enormously huge amount of content is hitting the web every day. If you wish to get your content noticed and achieve high search engine ranking, you must expand your content marketing strategy to include visual elements in to it. Visual content is the future of content marketing. It comprises of infographics, videos, photos, images, and […]

How to Create Online Digital Marketing Campaign to Drive Traffic

The Internet has completely revolutionized the world. It has changed the way customers connect with brands and businesses build brand awareness and create demand for their products and services. The online world provides customers with plethora of choices. Businesses on the other hand get new markets and new ways to sell. Therefore, running successful online […]

Saturday Fun@Mosaic

As a saying goes that “Everybody has a right to a Saturday night” simply signifies the importance of Saturday. And there is no denying the fact the importance of Saturday in our lives. But in the saying, the importance of Saturday is only mentioned of the night and not of the day. Well the days […]

Winning the zero moment of truth- Zmot marketing strategy (Infographic)

Marketing today has become a great challenge owing to the constantly changing technology and digital media landscape. Every marketer comes face to face with various challenges – even though, they generally share similar goals. Most marketers are stuck on lead generation; while others find it troublesome converting leads into customers. A look at the top […]

ZMOT – The New Mental Model Of Marketing

Easily accessible information on the internet and multiple product choices available in markets these days have empowered you as a consumer to engage in broad research before taking a final purchase decision. There is no uncertainty about the fact that consumers’ purchasing power today has augmented noticeably than it was about a decade ago. But, […]

Examining Facebook Hashtag [#Marketing]

Facebook officially announced on June 12th that it has added support for the popular Twitter and Instagram staple. Now the facebook users can  put a hashtag in their status update or comment, it connects them to others talking about the same and connect you to a community of similar people. The feature that has kept […]